YourMessageMedia
870 Market St., Suite 977
San Francisco, CA 94102
415-550-0869 info@yourmessagemedia.com
Advertising and Design
Strong, memorable campaigns are the result of a dynamic collaboration between an informed and committed creative team and an active and involved client. Our role is to help our clients achieve their goals by responding to their needs and objectives with professionalism, innovative ideas and effective solutions.
Planned Parenthood Los Angeles needed updated collateral materials, including posters and client education pamphlets, in both English and Spanish. Together we created a new look for the the agency's health centers that unified the PPLA identity and communicated the agency's values: Teach, Care, Dream and Trust.
Working with MIC-Women's Health Services, a program of Public Health Solutions, YMM's Katie Kleinsasser co-created and implemented a New York City subway poster campaign educating the public about free and low cost options available for birth control, emergency contraception, and GYN care.
Historically, obesity has been addressed through interventions that focus on individual and behavioral change. People living in poor communities, however, often don’t have easy access to healthy foods and safe places to exercise and play.
Your Message Media is providing a broad range of communications support to help local and regional coalitions build healthy communities through policy changes such as menu labeling laws, healthy food in schools, increased physical education, work site wellness programs, improved park spaces, bike and hiking trails, safe routes to schools, etc. Our partners in this pioneering work include the Central California Regional Obesity Prevention Program (CCROPP) and Healthy Eating Active Communities (HEAC) coalitions extending from Redding, California to Chula Vista. We have provided:
Full-fledged communications capacity assessments for fifteen community-based coalitions in Northern, Southern and Central California;
Strategic communication plans to help coalitions highlight the need for policy changes to fight obesity;
Collateral materials such as brochures, flyers and banners in both English and Spanish;
Comprehensive framing and messaging work;
On-site media advocacy and skills training;
On-camera spokesperson training;
Web site design and content
This work typifies Your Message Media’s approach to communications work for non-profit organizations: building capacity, working in partnership, getting results.
While Senior Vice President at Public Media Center, YMM's Katie Kleinsasser co-created the "Planning is Power" campaign for Planned Parenthood of New York City. Using positive, life-affirming imagery and copy, this campaign asserted that birth control means choosing pregnancy when and if you want it – giving women and families the power to plan their futures.
During her tenure at Public Media Center, YMM's Katie Kleinsasser acted as creative director on many campaigns for Catholics for Choice. These included "Condoms 4 Life," a public education effort to raise awareness about the devastating effects of the bishops' ban on condoms, and "Prevention not Prohibition," a campaign urging support for policies that prevent, rather than criminalize, abortion.
The California Endowment funded Public Media Center to design a campaign directed at policymakers that called attention to California's growing asthma epidemic and measures that must be taken to curb its environmental triggers. YMM's Katie Kleinsasser conceived and wrote the campaign ads and support materials.
For many women, the risks of compromising one’s immigration status outweighs the benefits of getting care. This positive campaign emphasized the benefits of prenatal care, the availability of Medi-Cal and other coverage, and the accurate impact of applying for Medi-Cal for prenatal care on immigration status. YMM's Katie Kleinsasser acted as creative director on this effort at Public Media Center.
Featured Work
The Washington D.C.-based Center for Health and Gender Equity contracted with Your Message Media to create a national advertising campaign and new agency brochure to promote its work changing U.S. foreign policy. More