YMM’s “Planning is Power” campaign for Planned Parenthood of New York City used positive, life-affirming imagery and copy to assert that birth control means choosing pregnancy when and if you want it – giving women and families the power to plan their futures.

YMM has ongoing working relationships with Planned Parenthood Los Angeles and Planned Parenthood Northern California as well, and continues to produce all marketing and advocacy materials for Planned Parenthood of New York City.